American Auto Shield Extended Warranty Review
American Auto Shield is the vehicle service contract administrator for CarShield, operating under parent entity NRRM LLC and headquartered in Westminster, Colorado. When consumers purchase a CarShield plan, American Auto Shield is the entity that handles claims authorization and processing. In July 2024, NRRM LLC - which includes the CarShield marketing operation and American Auto Shield's administrative role - settled FTC charges for $10 million related to deceptive advertising practices. The FTC distributed approximately $9.6 million in consumer refunds in December 2025. Consumer complaints about CarShield regarding claim authorization ultimately involve American Auto Shield's claims operations.
Regulatory Record
- FTC settlement July 2024: American Auto Shield is the administrator for CarShield / NRRM LLC. The FTC settlement with NRRM LLC for $10 million covered the entire CarShield marketing and administration operation, including American Auto Shield's administrative role in the alleged deceptive practices.
Common Complaint Themes
- claim denials citing exclusions
- authorization delays
- refund processing delays
Sources
- FTC settlement July 2024 - NRRM LLC (CarShield / American Auto Shield) (Retrieved: 2026-09-03)
Related
Frequently Asked Questions
Is American Auto Shield the same as CarShield?
American Auto Shield is the administrator for CarShield contracts. CarShield is the marketing brand; American Auto Shield handles the claims. Both operate under parent entity NRRM LLC, which settled FTC charges for $10 million in July 2024.
How do I file a claim with American Auto Shield?
Claims are filed through CarShield's customer service. American Auto Shield then processes the authorization. Contact the number on your CarShield contract for claims guidance.